

Iomega's stock price, which was over $100 at its height in the 1990s, dipped to around $2 in the mid-2000s.

Without the revenue from its proprietary storage cartridges, Iomega's sales and profits declined considerably. Iomega eventually launched a CD-RW drive.

This problem, combined with competition from CD-RW drives, caused Zip Drive sales to decline dramatically, despite later efforts to introduce larger 250MB and 750MB disk versions. However, Zip disk cartridges sometimes failed after a short period, (commonly referred to as the "click of death"). The Zip Drive became a common internal and external peripheral for IBM-compatible computers and Macs. The original Zip disk's 100MB capacity was a huge improvement over the 1.44MB limitation of floppy disks. Iomega's most famous product, the Zip Drive, was revolutionary as it offered relatively large amounts of storage on easily portable compact cartridges. For many years, the firm was a significant name in the data storage industry. in 1980 (the firm moved its headquarters to San Diego, California in 2001). Iomega started business in Roy, Utah, U.S.
